ANUA Azelaic Acid 10 Hyaluron Soothing Serum 30ml

Anua Azelaic Acid 10 Hyaluron Soothing Serum 30ml is built around a 10% concentration of azelaic acid, a multitasking ingredient known for calming redness, fading post-blemish marks and softening the look of uneven texture. Unlike AHAs, azelaic acid doesn't increase sun sensitivity, and this formula pairs it with three types of hyaluronic acid and a 7-Cica complex to keep skin comfortable throughout.

Why You'll Love It

• 10% azelaic acid targets redness, post-blemish marks and uneven texture without increasing sun sensitivity
• Three types of hyaluronic acid and beta-glucan provide long-lasting hydration alongside the active
• A 7-Cica complex (Centella Asiatica Extract, Leaf, Root, Madecassoside, Asiaticoside, Asiatic Acid, Madecassic Acid) calms and supports skin recovery
• The Anua Gentle Calming Complex, built on blue tansy oil and green tea leaf water, gives the serum its natural green tint with no added fragrance
• Lightweight, watery texture absorbs quickly and layers easily under a moisturiser

Key Ingredients

• Azelaic Acid (10%) calms inflammation, fades the look of post-blemish marks and softens uneven texture
• Betaine Salicylate is a gentle exfoliating acid, best introduced gradually
• Sodium Hyaluronate and Beta-Glucan provide long-lasting hydration to offset the active's potential dryness
• Madecassoside, Asiaticoside, Asiatic Acid and Madecassic Acid make up the serum's centella-derived calming complex

Full Ingredients (INCI)

Water, Azelaic Acid, Propylene Glycol, Sodium Hydroxide, Dipropylene Glycol, 1,2-Hexanediol, Panthenol, Hydroxyethylcellulose, Betaine Salicylate, Glycerin, Biosaccharide Gum-1, Ethylhexylglycerin, Allantoin, Dipotassium Glycyrrhizate, Melia Azadirachta Leaf Extract, Camellia Sinensis Leaf Water, Sodium Hyaluronate, Melia Azadirachta Flower Extract, Niacinamide, Aloe Barbadensis Leaf Juice, Beta-Glucan, Centella Asiatica Extract, Centella Asiatica Leaf Extract, Centella Asiatica Root Extract, Madecassoside, Asiaticoside, Asiatic Acid, Madecassic Acid, Squalane, Zinc PCA, Butylene Glycol, Pentylene Glycol, Caprylyl/Capryl Glucoside, Hydrogenated Lecithin, Ceramide NP.

How to Use

Start slow, using 1 to 2 times a week and gradually increasing frequency to up to twice a day. Use 1 to 2 drops per application to begin, building up to 5 drops as your skin adjusts. Apply an adequate amount between toner and moisturiser. If used during the day, always pair with SPF 30 or higher.

Suitable For

Sensitive, blemish-prone or redness-prone skin, including those new to azelaic acid thanks to the gradual introduction guidance.

About Anua

Anua is a Korean skincare brand focused on gentle, effective formulas and a mindful approach to beauty, using natural ingredients selected to enhance skin health while limiting irritation. This serum sits alongside the matching Azelaic 10 Hyaluron Redness Soothing Pad as part of the brand's dedicated redness-care line. Browse the full Anua collection for the rest of the range.

FAQ

Q: Does azelaic acid make skin more sensitive to the sun, like other acids?
Ans: No, unlike AHAs, azelaic acid does not increase sun sensitivity, though daily SPF is still recommended as part of any skincare routine.

Q: How should I introduce this serum into my routine?
Ans: Start with 1 to 2 drops, once or twice a week, and gradually build up to twice daily use with up to 5 drops as your skin adjusts.

Q: Why is this serum naturally green?
Ans: The tint comes from the Anua Gentle Calming Complex, built on blue tansy oil, rather than an artificial colourant.

Q: Can I use this serum alongside the matching Redness Soothing Pad?
Ans: Yes, they're designed to complement each other as part of the same azelaic acid line.